SS 36: How To Be Magnetic To Your Audience
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Connecting With Your Audience Through Story
As business owners, we lead our audience as well as our team.
With every interaction, we encourage our audience to grow, take inspired steps and eventually have a transformation by working with us.
One of the best ways to deepen that connect with your audience is through the use of stories.
On today’s episode, I brought on my friend Colin Boyd – who is an international speaker and business mentor. He shares how powerful it is to infuse stories into our marketing. And it’s not as hard as you may think!
It’s a heart-centered way to let your audience know the REAL you.
I know you’ll enjoy this one!
You’ll learn:
- The key mindset shift that will change the way you serve your audience
- The simple technique of infusion
- The biggest mistake people make when teaching
- How to overcome your fear of speaking to your audience
- Three elements to sharing a story that resonates
- And SO much more…
Colin Boyd:
Colin helps experts, course creators and coaches to speak confidently on stage to sell…without coming across pushy or sales-y.
He’s obsessed with creating step-by- step strategies that anyone can follow to become both confident and powerful at speaking and selling on live stage, webinar and video. As a keynote speaker for over 10 years he brings a depth of experience that few have to entertain and also move an audience to action. He’s best know for Sell From Stage AcademyTM which is the leading program for growing your business through speaking.
He lives in Newport Beach California with his amazing wife Sarah and two little kids.
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